Know before you launch
betaproof exists so you can meet your users before they meet your product.
Why we built betaproof
Most launches don't fail because the product is bad. They fail because the first people to see it couldn't tell what it was, didn't trust it, or didn't see why it was for them. Those problems are usually obvious in hindsight, and fixable in an afternoon, if you find them in time.
Finding them in time is the hard part. Recruiting participants, running interviews and waiting for traffic takes weeks that small teams don't have. So pages ship on gut feel, and the first real visitors become the test.
betaproof closes that gap. Paste a link to a page, post or launch, and AI personas of the people you're trying to reach react to it, explain their reasoning and tell you what would change their mind, in minutes.
What we believe
Fast feedback beats perfect feedback
An answer you get today, while you can still change the page, is worth more than a better one next month.
Simulations should say they're simulations
Every persona and tester in betaproof is generated by AI and labelled that way. We never present it as real user research.
Reasons matter more than scores
A number tells you something's wrong. A quote tells you what to fix. We always show both.
Real customers have the final word
AI feedback is the first round, not the last. Use it to sharpen the questions you take to the people who matter.
What betaproof does
- AI personas of your customers that you can chat with and interview.
- Studies on 18 content types, from homepages and pricing pages to launch posts and app store listings.
- Landing page and Slack app beta tests with AI testers.
- Outreach that finds public conversations where people are asking for what you build.
Get in touch
We'd love to hear what you're launching. Contact us, or read the blog for guides on testing before launch.